TY  - BOOK
T1  - Brand sense how to build powerful brands through touch, taste, smell, sights & sounds
A1  - Lindstrom, Martin
A2  - Kotler, Philip
LA  - English
PP  - London
PB  - Kogan Page
YR  - 2005
UL  - https://ds.mainlib.upd.edu.ph/Record/UP-99796217602611811
OP  - 237
CN  - HD 69 B7 L56 2005
SN  - 0749443715
KW  - Brand name products.
KW  - Business names.
KW  - Advertising : Brand name products.
KW  - Advertising : Psychological aspects.
KW  - Senses and sensation.
ER  -