Crafting and executing strategy the quest for competitive advantage : concepts and cases

書目詳細資料
Main Authors:	Thompson, Arthur A. 1940- (Author), Peteraf, Margaret C. (Author), Gamble, John E. (Author), Strickland III, A. J. (Author)
格式:	圖書
語言:	英语
出版:	New York McGraw-Hill/Irwin 2012.
版:	Eighteenth edition.
主題:	Strategic planning. Strategic planning > Case studies.