Kennedy, G., Moen, D. R., & Ranly, D. (1993). Beyond the inverted pyramid: Effective writing for newspapers, magazines, and specialized publications. St. Martin's Press.
Chicago Style (17th ed.) CitationKennedy, George, Daryl R. Moen, and Don Ranly. Beyond the Inverted Pyramid: Effective Writing for Newspapers, Magazines, and Specialized Publications. New York: St. Martin's Press, 1993.
MLA (9th ed.) CitationKennedy, George, et al. Beyond the Inverted Pyramid: Effective Writing for Newspapers, Magazines, and Specialized Publications. St. Martin's Press, 1993.
Warning: These citations may not always be 100% accurate.