Advertising and promotion an integrated marketing communications perspective
Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Boston
McGraw-Hill
c2004.
|
Edition: | 6th ed. |
Subjects: |
Main Author: | |
---|---|
Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Boston
McGraw-Hill
c2004.
|
Edition: | 6th ed. |
Subjects: |