Museum marketing and strategy designing missions, building audiences, generating revenue and resources

書目詳細資料
Main Authors: Kotler, Neil G. 1941- (Author), Kotler, Philip (Author), Kotler, Wendy I. 1947- (Author)
格式: 圖書
語言:英语
出版: San Francisco,CA Jossey-Bass c2008.
版:Second edition.
主題: