The wayfinding signage system of a selected Metro Manila shopping mall and its effectiveness for wayfinding
ABSTRACT The study examined the wayfinding signage system of a selected Metro Manila shopping mall and assessed its effectiveness for wayfinding. A field experiment was conducted in the mall, supplemented by data gathering methods such as secondary data analysis, documentation, interview, and survey...
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| Format: | Thesis |
| Language: | English |
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Quezon City
University of the Philippines Diliman
2013.
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