APA (7th ed.) Citation

Kotler, P., Keller, K. L., & Chernev, A. (2022). Marketing management (Sixteenth edition, Global edition.). Pearson Education.

Chicago Style (17th ed.) Citation

Kotler, Philip, Kevin Lane Keller, and Alexander Chernev. Marketing Management. Sixteenth edition, Global edition. Harlow, Essex: Pearson Education, 2022.

MLA (9th ed.) Citation

Kotler, Philip, et al. Marketing Management. Sixteenth edition, Global edition. Pearson Education, 2022.