Marketing management

Detalles Bibliográficos
Main Authors:	Kotler, Philip (Author), Keller, Kevin Lane 1956- (Author), Chernev, Alexander (Author)
Formato:	Libro
Idioma:	English
Publicado:	Harlow, Essex Pearson Education [2022]
Edición:	Sixteenth edition, Global edition.
Subjects:	Marketing > Management.