Marketing management

Bibliografski detalji
Glavni autori:	Kotler, Philip (Autor), Keller, Kevin Lane 1956- (Autor), Chernev, Alexander (Autor)
Format:	Knjiga
Jezik:	English
Izdano:	Harlow, Essex Pearson Education [2022]
Izdanje:	Sixteenth edition, Global edition.
Teme:	Marketing > Management.