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  1. 1

    Value creation the power of brand equity by Neal, William D. 1943-

    Published 2008
    Book


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  2. 2

    The duplication of purchase law a review of the literature by Ilano, Arturo M.

    Published 2011
    Book


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  3. 3

    "Kapuso vs. Kapamilya" application of duplication of purchase law in media by Ilano, Arturo Benedicto

    Published 2015
    Book


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  4. 4

    Beyond the brand why engaging the right customers is essential to winning in business by Winsor, John 1959-

    Book


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  5. 5

    Beyond the brand why engaging the right customers is essential to winning in business by Winsor, John 1959-

    Published 2004
    Book


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  6. 6

    The participation game by Cohen, Norty

    Published 2017
    Book


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  7. 7

    Exploring brand personality congruence measurement and application in the casual dining restaurant industry by Asperin, Amelia Estepa

    Published 2008
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    Electronic Resource


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  8. 8

    Brand failures the truth about the 100 biggest branding mistakes of all time by Haig, Matt

    Published 2011
    Book


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