Hospitality and travel marketing by Morrison, Alastair M.

Business marketing by Bajao, Grayfield T., Osorno, Rene D.

Marketing by Kerin, Roger A., Hartley, Steven W.

Marketing management by Kotler, Philip, Keller, Kevin Lane 1956-, Chernev, Alexander

Tourism marketing in the age of the consumer by Morrison, Alastair M.

Marketing management by Kotler, Philip, Chernev, Alexander, Keller, Kevin Lane 1956-

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Marketing by Grewal, Dhruv, Levy, Michael 1950-

Branded content the fateful merging of media and marketing by Hardy, Jonathan 1963-

Principles of marketing by Kotler, Philip, Armstrong, Gary, Opresnik, Marc Oliver

Operations management in hospitality and tourism business by Bajao, Grayfield T., Osorno, Rene D., Devero, Nemesia W.