A comparative study of two selected restaurants in the University of the Philippines Diliman campus

This paper aimed to study two restaurants in the University of the Philippines, Diliman campus. The study determined which of the two restaurants were successful in translating their image to the public and how they were able to execute their desired image to the public. Research data was gathered t...

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Bibliographic Details
Main Author: Carreon, Carmelo Hokson
Other Authors: Buencamino, Lorena M.
Format: Thesis
Language:English
Published: 2007.
Subjects: